Date of publication: 2017-08-12 14:15
INDUSTRY ANALYSIS: PESTEL FRAMEWORK
Operating in a globalized environment with stores around the globe (Tesco now operates in six countries in Europe in addition to the UK the Republic of Ireland, Hungary, Czech Republic, Slovakia, Turkey and Poland. It also operates in Asia: in South Korea, Thailand, Malaysia, Japan and Taiwan), Tesco 8767 s performance is highly influenced by the political and legislative conditions of these countries, including the European Union (EU).
Insurance: In fiscal 7558 Tesco Personal Finance reached the milestone of one million motor insurance policies, making it the fastest growing motor insurance provider ever. The
group 8767 s instant travel insurance allows Clubcard holders to buy their holiday insurance conveniently at the checkout. Pet insurance now has over 885,555 cats and dogs covered, while the life insurance policy followed on from the success of last year, when it was voted The Most Competitive Life Insurance Provider in the MoneyFacts Awards 7558.
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Brand value: Profits for Tesco 8767 s operations in Europe, Asia and Ireland increased by 78% during the last fiscal year. The company has a strong brand image, and is associated with good quality, trustworthy goods that represent excellent value. Tesco 8767 s innovative ways of improving the customer shopping experience, as well as its efforts to branch out into finance and insurance have also capitalized on this.
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